We just received an email from the people at Brightcove that the free service they were offering is now ending.
Dear FuddyTV,
We’re sending you this email because you created or used at least one free Brightcove Network account during the last two years.
Regretfully, we’ve decided to discontinue the Brightcove Network (the free version of our service). The discontinuation of the free Brightcove Network accounts will not affect Brightcove platform accounts that customers have paid to use.
Please see the FAQ for complete details about this transition.
On December 17, 2008, we will be shutting down Brightcove Network accounts that have not been upgraded to paid Brightcove platform accounts. At the same time, we will be shutting down the Brightcove.TV website (which is separate from the corporate Brightcove website).
Until December 17, 2008, your Brightcove Network account will remain fully functional; the players that you have published will continue to operate; and you can keep using the Brightcove Console as you have been using it to date. At the same time, we are giving you a free trial of Brightcove 3.
Brightcove 3 is the newest version of the Brightcove online video platform. The new release has a completely re-designed user interface and a wide variety of powerful new features. You can learn more about Brightcove 3 on our site.
We’ve automatically upgraded your account to include a free trial of Brightcove 3 Basic. You can begin using the new features in Brightcove 3 today by logging in at studio3.brightcove.com. (Note: Your content will automatically appear in Brightcove 3, but you will need to make new Brightcove 3 players to take advantage of the full functionality.)
We specifically designed Brightcove 3 Basic to meet the needs of Network publishers. It’s affordably priced and provides access to a wide range of third-party ad networks. If you are looking for more than what we offer with Brightcove Basic, we also have Pro and Enterprise editions…
With so many free content hosts, such as BlipTV and YouTube, I think we will move away from Brightcove. In terms of a business move, I think it’s safe to assume that many people will jump ship from Brightcove. In their FAQ section, they do not list prices for this new Brightcove 3 edition, but under the “How much does it cost” question one line will most likely turn away hundreds of producers…
For reference, Brightcove Basic is very affordably priced at several hundred dollars a month.
So now the search begins for a new video content host. It’s certainly understandable that Brightcove would want to charge for its service, however “several hundred dollars a month” doesn’t quite make business sense when there free or cheaper options out there.
Goodbye Brightcove…we hardly knew ya.



















